Bother

Social Media - Promotional Billboard Design - Merchandise

Bother is a company that enables next-day delivery of basic household goods. In order to increase brand visibility the project entails designing promotional materials.

‍

Challenge

The main challenge is to seamlessly translate a consistent brand identity across diverse formats—billboards for public spaces, social media templates, and canvas bags—while ensuring visual impact, readability, and adaptability to each unique medium.

‍

Solution

The goal is to raise awareness of the company, by creating engaging and promotional materials. Incorporating the bold graphics and typography, including the hand-drawn illustration style, allowed me to create a consistent brand presence across diverse mediums, such as a billboard for public place, a social media template and a canvas bag to be used as merchandise.